The best book recommendations for small businesses on the topics of marketing, business, personal development, relationships, politics, creativity and more.
Read MoreGoodness Marketing is 5 years old this week, and I’ve learned a lot about business and marketing since 2017. Here are 101 things I know to be true about running a business and marketing it.
Read MorePatagonia’s decision to make Earth its only shareholder is an example of purpose in action. Yvon Chouinard is setting the example for businesses everywhere to do business and marketing in a way that does good, feels good and gets good results.
Read MoreSnowdrops are a perfect metaphor for how we can approach marketing in this tough year. Slow, steady progress even in less-than-perfect conditions! A blog post with more information about The Gentle Marketing Reset.
Read MoreFeel-good marketing is all about finding what works for you, your business and the wider world. There is no need to follow the masses when the answers are often right in front of you. This blog is a big permission slip to enjoy your marketing, and the ways in which you can find what feels good to you.
Read MoreA reflection on 4 years of Goodness Marketing, and the lessons I’ve learned as a person and business owner.
Read MoreJodie Thackray from Photo + Flourish shares her experience and evolution of small business marketing in this blog post.
Read MoreEarly autumn is a great time to start your Christmas marketing planning. Chances are your ideal customers are already shopping for Christmas, so you need to prep now so you’re ready to jump on the opportunities that come along.
Read MoreSmall business marketing can feel like an overwhelming job, but as this blog shows, you can break marketing tasks into manageable 5-minute actions that build up to progress over time.
Read MoreSmall business marketing advice from shopkeeper Sarah Laker, who is the owner of Stationery Supplies Marple. In this blog, Sarah shares what has worked for her over the past 15 years and how she has used social media to survive lockdown.
Read MoreSmall businesses approach marketing in different ways, but we can all learn from each other. In this interview, web designer and developer Paul Jardine shares how he does marketing, how that has changed and what he’s learned and achieved over the past 6 years.
Read MorePolitics and marketing do not have to be mutually exclusive. If politics are a part of your core values as a business, you can embrace and even celebrate it. Here’s how.
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