Marketing consistency doesn’t have to be about showing up daily. What if your consistency lies in quality rather than quantity? What if marketing planning can be freeing rather than restrictive?

Feel-good marketing is all about finding the practices and habits that work for you. It’s entirely possible to have marketing success and have a good time while working towards it. I explain more in this blog post!

“Blog for your business” is advice that is so frequently dished out by everyone involved in raising small businesses’ profiles online, but how many people blog consistently and successfully? This blog post looks at the factors that make for a good blog.

This blog considers the almost impossible ideals we sometimes hold ourselves to as small business owners. We see seemingly stratospheric growth of others and think anything less than that isn't success. However, there is beauty in being small and growing one by one.

White women in marketing have a responsibility to go beyond black squares and diversity policies to make our industry and world more inclusive. This International Women’s Day, here are some ways we can Choose To Challenge.

Intuitive coach Lisa Pascoe, host of the Bravehearts Rising podcasts, talks to Karen Webber of Goodness Marketing about small business marketing joys, challenges and regrets.

Marketing planning in these uncertain times is a lot like navigating with a map and compass. As long as you’ve got an end goal in mind, it’s all about the micro actions you take, as this blog post explains!

Marple’s independent shops are giving locals lots of festive cheer. Gavin Sturgeon and Goodness Marketing wanted to celebrate our indies and filmed them on Small Business Saturday.

Jodie Thackray from Photo + Flourish shares her experience and evolution of small business marketing in this blog post.

There are 3 hashtags mistakes that businesses make on Instagram every day. This blog explains why you need to stop making them, and what to do instead.

My business has evolved from marketing freelancing to coaching, training and strategising over the last three years. In this blog, I explain lessons learned from my evolution.

Helen Bee of B Double E shares her small business marketing journey. In this blog, Helen tells us how her strange relationship with marketing has changed, and how she has moved from being uncomfortable with traditional marketing to empowered through ethical marketing.

Join me and some of the merriest, brightest marketing souls for some good old chatter about how small businesses can make their Christmas marketing better! Here’s who will be joining me!

It’s Christmas shopping, but not as we know it. In this blog, we look at how people are likely to shop for Christmas in 2020, and what this means for your marketing.

Early autumn is a great time to start your Christmas marketing planning. Chances are your ideal customers are already shopping for Christmas, so you need to prep now so you’re ready to jump on the opportunities that come along.

Small business marketing can feel like an overwhelming job, but as this blog shows, you can break marketing tasks into manageable 5-minute actions that build up to progress over time.

Small business marketing advice from shopkeeper Sarah Laker, who is the owner of Stationery Supplies Marple. In this blog, Sarah shares what has worked for her over the past 15 years and how she has used social media to survive lockdown.

When things in your business slow down - as they do for many of us in August - the best thing you can do is prepare your marketing so you are ready to take advantage of whatever comes in the final third of the year.