marketing strategy — Small business marketing blog

Small business marketing has changed dramatically: Wisdom from stationery shop owner Sarah Laker

Small business marketing advice from shopkeeper Sarah Laker, who is the owner of Stationery Supplies Marple. In this blog, Sarah shares what has worked for her over the past 15 years and how she has used social media to survive lockdown.

Small business marketing, Marketing in Stockport, Small business seriesKaren WebberAugust 21, 2020small business marketing, marketing advice, marketing strategy, content marketing, small business marketing series

Effective marketing doubled my site traffic: small business marketing with Paul Jardine

Small businesses approach marketing in different ways, but we can all learn from each other. In this interview, web designer and developer Paul Jardine shares how he does marketing, how that has changed and what he’s learned and achieved over the past 6 years.

Small business marketing, Small business seriesKaren WebberJuly 5, 2020small business marketing, small business advice, marketing advice, marketing strategy, content marketing, small business marketing series

#MakeYourMarch

#MakeYourMarch is a daily marketing task for small businesses which will run every day in March 2020. It’s ideal for business owners who feel they never have enough time to do marketing so they end up doing nothing!

CoachingKaren WebberFebruary 21, 2020makeyourmarch, marketing coaching, marketing advice, marketing strategy, marketing challenge, instagram

Instagram dumped me just before Valentine's Day, and this taught me an important lesson

What happens when you don’t own the basket into which you put all your marketing eggs?

CoachingKaren WebberFebruary 28, 2019platform analysis, instagram, social media, marketing strategy

Marketing Advice, Tips and Ideas