Merry Christmas Marketing!
Do you prefer planning or winging your Christmas marketing? Have you got your Christmas marketing ideas all lined up and ready to make sure the traditional Golden Quarter still shines for your business, despite everything that’s happened in 2020?
Or does the thought of Christmas marketing make you feel overwhelmed, stressed or a bit deflated?
Want to feel clear, organised and optimistic about the approaching festive season? Want to make the most of the opportunities of the next few months? Then Merry Christmas Marketing is a one-stop shop for all your small business marketing needs!
What is Merry Christmas Marketing?
Merry Christmas Marketing is an online course jam-packed with insights, ideas, tactics and tools to help you plan your festive marketing effectively.
I’ll help you through the early stages of being strategic about how you can do your Christmas marketing, and then get into the nitty gritty of highly practical ideas so that you don’t flap around when things get busier in the run-up to Christmas.
I’ll show you how you can front-load the work, freeing up your time to really get stuck into selling to your customers.
You’ll get new ideas about Christmas marketing in this weirdest of years, backed by research into what consumers have said they want to see from businesses this Christmas.
This course can help you feel clearer and more positive about your Christmas marketing, inspired with new and creative ideas, and equipped to do marketing that gets you results.
What’s included:
Hosted by Karen Webber
A video workshop about Christmas marketing, delivered by me, covering:
How to plan your Christmas marketing
How people are shopping now
What Christmas content people want to see
Emotions in Christmas marketing
How to be truly different, helpful and consistent
Being efficient and effective, especially with limited time
55 top tips, ideas and plans - from simple prompts to mini campaigns.
A practical worksheet and checklist to support your learning and planning.
A private Facebook group where you can discuss ideas, ask for feedback, and get support, including live Q&A sessions with me.
My Winter hashtags guide - a living document with new, relevant hashtags being added all the time. More here.
Cost: £100
This course is for you if:
You have products to sell to Christmas shoppers (there are a few references to service-based businesses in the course, but the focus is on product-based businesses).
You feel your marketing is in a rut.
You feel stuck creatively.
You are bored with doing lots of marketing work but not getting the results you want or need.
You want to feel better prepared for the run-up to Christmas.
You want to reduce the last-minute stress and panic of having to come up with creative content ideas.
You no longer want to do marketing alone.
You want to bounce ideas off others.
You want to be a bit more professional with your marketing.
You are ready to put in the work.
This course is NOT for you if:
You are purely service based and there is no seasonality in your selling.
You have already got an effective Christmas marketing plan in place.
You are happy to just make things up as you go along and don’t see the benefit in doing some thinking and planning upfront.
You don’t have the time, energy or will to watch the video, read through the tips and do the worksheet in order to plan Christmas 2020.
You want to trick people into buying your stuff by using manipulative, dishonest marketing tactics. (For a better understanding about this, please see the ethical move or my course Unlearning Marketing.)
You are not committed to creating an inclusive, diverse, anti-racist space.
Nice things people have said about my marketing training
“Karen knows everything you need to know about marketing. She’s incredibly generous with her knowledge, full of passion and enthusiasm, and you’ll find yourself feeling inspired in no time!”
“Karen took the fear out of marketing and changed the way I looked at promoting my business. After the workshop I feel more focused and enthusiastic to market myself and my work.”
“Karen’s advice is absolutely spot on! If you’re looking for someone who is honest, knows their stuff, enthusiastic and keen to help small businesses then look no further.”
“I’ve learnt more in these couple of hours with Karen than in years of trying to figure it out.”
Got a question about this workshop? Drop me a line and ask away! Ready to book? Click below to buy and get instant access.