Marketing Advice, Tips and Ideas
83 brilliant books for small businesses: ultimate reading list for 2024
The best book recommendations for small businesses on the topics of marketing, business, personal development, relationships, politics, creativity and more.
Celebrating small business clients in 2023
This Small Business Saturday, I would like to celebrate some of the over 200 small businesses who have been marketing coaching clients, strategy clients, or power hour clients, who are part of the Do Crew or who attended any of my marketing courses. Cheering you on!
101 micro marketing and business lessons
Goodness Marketing is 5 years old this week, and I’ve learned a lot about business and marketing since 2017. Here are 101 things I know to be true about running a business and marketing it.
Actually useful Christmas gifts for small business owners in 2022
Get the small business owner in your life a Christmas gift they’d actually want and put to good use!
Gentle marketing inspired by nature
Snowdrops are a perfect metaphor for how we can approach marketing in this tough year. Slow, steady progress even in less-than-perfect conditions! A blog post with more information about The Gentle Marketing Reset.
Feel-good marketing feels like deleting Facebook
Feel-good marketing is all about finding what works for you, your business and the wider world. There is no need to follow the masses when the answers are often right in front of you. This blog is a big permission slip to enjoy your marketing, and the ways in which you can find what feels good to you.
Goodness Marketing turns 4
A reflection on 4 years of Goodness Marketing, and the lessons I’ve learned as a person and business owner.
Brand Yourself with self-hype queen Lucy Werner
Brand Yourself is a new no-nonsense guide to branding by Lucy Werner and Hadrien Chatelet. In this blog post I chat to Lucy about small business marketing and branding, and why you should put yourself where you don’t belong.
Small business marketing chat with Jodie of Photo + Flourish
Jodie Thackray from Photo + Flourish shares her experience and evolution of small business marketing in this blog post.
Bee Authentic: small business marketing that feels good
Helen Bee of B Double E shares her small business marketing journey. In this blog, Helen tells us how her strange relationship with marketing has changed, and how she has moved from being uncomfortable with traditional marketing to empowered through ethical marketing.
A 5-minute marketing job for every day this month
Small business marketing can feel like an overwhelming job, but as this blog shows, you can break marketing tasks into manageable 5-minute actions that build up to progress over time.
Small business marketing has changed dramatically: Wisdom from stationery shop owner Sarah Laker
Small business marketing advice from shopkeeper Sarah Laker, who is the owner of Stationery Supplies Marple. In this blog, Sarah shares what has worked for her over the past 15 years and how she has used social media to survive lockdown.
Effective marketing doubled my site traffic: small business marketing with Paul Jardine
Small businesses approach marketing in different ways, but we can all learn from each other. In this interview, web designer and developer Paul Jardine shares how he does marketing, how that has changed and what he’s learned and achieved over the past 6 years.
Top tools and apps to make small business marketing simple
The top tools and apps that make small business marketing simpler, easier and more effective, and can save you time and effort.